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Success Story: Wood Valley Travel

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Wood Valley Travel’s Digital Emergence

Partner: Wood Valley Travel

Services Provided: WordPress Website Development, SEO, Content Marketing

Challenge: Wood Valley Travel, a boutique fly fishing travel agency, was struggling with a lack of online presence. Their offerings were not reaching the target audience, and as a result, they were missing out on potential leads and sales.

Approach: Flood Tide Digital developed a modern, intuitive WordPress website to showcase Wood Valley Travel’s unique travel packages and destinations. To elevate the agency’s online visibility, we implemented a targeted SEO and content marketing strategy.

Results:

  • Swift Indexing: The newly launched website was indexed by Google at an accelerated rate, far surpassing the industry standard timeline for new sites.
  • Impressive Traffic Growth: Within just one-month post-launch, Wood Valley Travel saw a surge from zero to thousands of impressions and started gaining clicks, marking a substantial increase in potential customer engagement.
  • Graph Analysis: The provided Google Search Console graph demonstrates a steady climb in impressions, indicative of growing awareness and interest in Wood Valley Travel’s services since the website launch.


Future Strategy: While the immediate results are promising, Flood Tide Digital is committed to driving even more impactful outcomes for Wood Valley Travel. Our future focus will include:

  • Continued SEO Efforts: Enhancing keyword optimization to improve rankings for high-conversion search terms.
  • Content Marketing Expansion: Producing rich, informative content tailored to fly fishing travel enthusiasts to establish authority and capture interest.
  • Data-Driven Adjustments: Utilizing insights from analytics to refine and tailor strategies for sustained growth and increased ROI.

Wood Valley Travel’s collaboration with Flood Tide Digital has ignited its journey to digital prominence. The initial success lays the groundwork for an ambitious trajectory of digital marketing excellence and brand leadership in the fly fishing travel industry. Stay tuned for more to come on the progress of this campaign!

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About The Author: Jack Shirk

Hi, I’m Jack Shirk, founder of Flood Tide Digital. My journey combines a lifelong obsession with fishing with a profession in digital marketing. After a vibrant baseball career in college, I was able to finally embrace my true calling – fishing. This path has led me to many unforgettable experiences including: guiding, managing a large fly shop, providing media services for top brands, and rigging skiffs, and more. Each adventure granted me valuable insights into what actually happens behind the scenes of these businesses and all the nuance of the fishing and boating industries.

In between these chapters, I worked alongside my brother, as his director of sales, to help scale his marketing service agency to impressive heights, assisting well over 500 companies in their digital marketing endeavors. 

Today, at Flood Tide, I’m excited to merge my love for the water with my professional expertise. I love helping business owners be successful and I believe my unique blend of experiences positions me perfectly to help you grow your business online. If you’d like me to take a look at your business, and see where opportunities may lie, simply fill out the form above.

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